Services Provided
My small business had a website for over 12 years. I eventually realized that direct traffic was the dominant source. Our site was not getting enough exposure and did not rank well in search engines. We had what the customer needed but they just couldn’t find us. Our site was out-of-date and had become “stagnant”. We turned to Purely Branded for help.
PB developed a new website that is more advanced and SEO friendly. Web traffic has increased by more than 65% this year and continues to increase almost daily. Business $$$ flow has increased dramatically. We also have more control over site content: specials, deals, etc.
The cost was very reasonable, the staff always helpful and prompt in providing solutions and suggestions to keep our site on “the cutting edge”. What a relief to know that my business can actually prosper in a slow economy.
Eric Bigelow
Magnolia Springs B&B
Owner
THE CLIENT
Located nine miles north of Gulf Shores/Orange Beach in Magnolia Springs, Alabama, this highly rated Inn is the perfect destination for those that want uncompromised comfort and relaxation. Both luxurious and quaint, Magnolia Springs is renowned for its Southern hospitality.
THE CHALLENGE
Magnolia Springs required a brand and website that balanced the essence of the property’s natural charm with its luxury and unmatched service. The website needed to increase traffic through organic search and increase the property’s online reservations.
THE SOLUTION
Southern charm and a sophisticated system. From a brand and design perspective, Purely Branded created an online environment that perfectly represented the character of the property. We used a range of rustic-style imagery and stunning original photography to communicate the Magnolia Springs story of comfort. From a marketing and sales perspective, we (in-house) optimized the website to dramatically raise Magnolia Springs’ ranking and become powerful lead generation tool. Additionally, to move users towards making web reservations, we delivered a custom designed and developed online reservation system. Bookings are up dramatically.
